At Top Ten Reviews, we’ve been reviewing online dating services since 2004, watching them evolve and change with the times. We looked at today’s most popular dating websites and apps and rated their matching tools, costs, ease of use, messaging features and other features. We also spoke to several insightful people, including dating experts and typical users, to get a clear view of the modern dating landscape.
Even free dating websites and apps give you the option to sign up for a premium option, which does in fact cost you. Premium options cost about $10 each month for basic service, or if you want more effective pairing with people you’re more likely to get along with for an average of $40 per month. You could also pay less if you purchase a membership for several months at a time.
SeekingArrangement is skewed toward young women seeking older men, though there are other websites and apps to use. While the name of WhatsYourPrice might seem a little too on the nose, it has options available for both men and women to bid on potential dates. Happy Matches has a plethora of options for women seeking to financially support someone, as does Sugar Elite. However, it does cost money to use many of these services.

What it'll cost you:  A basic account is always free. But there are some paid extras you can enjoy if you want a more premium experience. If you pay for the A-List membership, you can cut out the ads, you get more search options like body type and attractiveness, you can see everyone who likes you, and you can see who reads your messages, among other useful things. 

For our fake dating profiles, we counted how many matches and messages we received in 24 hours. We also noted whether you could block or report inappropriate behavior, how long the profile setup process was, how in-depth setup questions were, and whether we encountered any obvious bots (fake profiles like ours). For sites that require you to “like” users to get matches, we did so to the first 30 accounts we came across.


‘It’s always tempting to ‘accidentally’ check out a date’s social media accounts before meeting up. In fact, our research shows that over a third (38%) of us admit to a pre-date Google. Try to avoid it, if possible. In-depth social media stalking will make you form judgments before you’ve even sat down together so prioritise getting to know the real person, rather than their online persona.’

When considering your options, it helps to identify what your intentions are for using an online dating site. If you're not looking to meet your future spouse, you're probably better suited for the adult dating site FriendFinder-X, a place where you can live out your sexual desires and find others looking for the same level of casual commitment. FF-X is a strictly hookup- and casual sex-oriented site that boasts millions of users around the world, so if you're looking to get lucky, your odds are high here.
The name says it all — ChristianMingle is a dating site dedicated to helping Christian singles meet, get to know each other, and fall in love. Their clutter-free interface makes navigation super easy, and their targeted user base ensures you’re in a harmonious atmosphere. Most importantly, registration, browsing, and certain types of communication don’t require any credit card info.
VIDA Select offers their services to men and women who feel comfortable in person but don’t usually communicate well in writing. There's also SpoonMeetsSpoon, run by Meredith Golden. Signing up for the least expensive $200 package will give you a perfectly curated dating profile but you can pay more if you want more comprehensive help. Pimp My Profile sells a messaging package, along with profile editing that includes text and photo selection. If you find yourself at a loss for words while chatting with potential dates the service will give you three opening messages you can use to get the conversation started with the match of your choice.These companies aim to enhance the personality you already have, not totally change it. While these services can be helpful, it’s important to be honest with anyone you want to date.
By submitting a comment, you accept that CBC has the right to reproduce and publish that comment in whole or in part, in any manner CBC chooses. Please note that CBC does not endorse the opinions expressed in comments. Comments on this story are moderated according to our Submission Guidelines. Comments are welcome while open. We reserve the right to close comments at any time.
OkCupid, how you confuse me. I have friends who've met spouses through OkCupid. My last serious relationship came from OkCupid. In fact, I've been on OkCupid, on and off, for roughly the last 11 years. Profiles are much more in-depth than most dating sites, and if you answer a seemingly endless series of questions, they will spit out a reasonable Match/Enemy percentage ratio on profiles to help you gauge compatibility.
How does it work? This online dating site does exactly what it says on the tin and only people deemed beautiful enough will be allowed to join. To become a member, applicants are required to be voted in by existing members of the opposite sex. Members rate new applicants over a 48-hour period based on whether or not they find the applicant ‘beautiful’. It sounds harsh, but the site claims that by admitting people based on their looks they’re removing the first hurdle of dating, saying that because everyone on the site is a fitty, members can concentrate on getting to know people’s character and personalities. Beautiful People also promises access to exclusive parties and top guest lists around the globe. Now for that brutal 48-hour wait…

If hookups are what you're looking for without dealing with a sea of  bots and fake profiles, FriendFinder-X is your best bet in the world of casual online dating. The dating site claims to be the world's destination for casual dating, and is chock-full of features that give you plenty of options,  from the way you discover others, to the way you design your profile. The site has a rating system incorporated into it that ranks members by hotness, providing some insight into what the true purpose of the site is.
The experts say: This site is owned by the dating giant MEETIC and gives you access to 20 million members across Europe and it also merged with Match.com in 2009. A daily email suggests six members you might be interested in, which is a useful feature that doesn’t feel like you’re being bombarded but provides you enough choice to find a compatible date.
For our fake dating profiles, we counted how many matches and messages we received in 24 hours. We also noted whether you could block or report inappropriate behavior, how long the profile setup process was, how in-depth setup questions were, and whether we encountered any obvious bots (fake profiles like ours). For sites that require you to “like” users to get matches, we did so to the first 30 accounts we came across.
OkCupid, how you confuse me. I have friends who've met spouses through OkCupid. My last serious relationship came from OkCupid. In fact, I've been on OkCupid, on and off, for roughly the last 11 years. Profiles are much more in-depth than most dating sites, and if you answer a seemingly endless series of questions, they will spit out a reasonable Match/Enemy percentage ratio on profiles to help you gauge compatibility.
I must admit, I am an Evernote junky, mostly because this tool is so ubiquitous. There are several ways you can implement habit/goal tracking with Evernote. You won’t be able to get nifty reports and graphs and such, but you will be able to access your goal tracking anywhere your are, be it iPhone, Android, Mac, PC, or web. With Evernote you pretty much have no excuse for not entering your daily habit and goal information as it is available anywhere.
That being said,  services you pay for usually provide some extra user value to justify the price tag. There’s usually more advanced matching algorithms along with other bells and whistles, and because you must pay to use them, they tend to attract people who take online dating a little more seriously. Of course, many free sites have matching systems that work just as well as (if not better, in some cases) their paid competitors, and each dating website or app tends to have its own unique aspect that makes it stand out.
One of the most interesting and detailed profiles out there, combining normal multiple-choice answers with questions that use images. There is also input from Dr. Helen Fisher. Noted anthropologist, human behavior researcher, and relationship expert. This online dating site uses many graphics when asking questions and displaying answers. This makes it easier and faster to understand the question or answer. Approximate cost for one month: $50.00.

OkCupid, how you confuse me. I have friends who've met spouses through OkCupid. My last serious relationship came from OkCupid. In fact, I've been on OkCupid, on and off, for roughly the last 11 years. Profiles are much more in-depth than most dating sites, and if you answer a seemingly endless series of questions, they will spit out a reasonable Match/Enemy percentage ratio on profiles to help you gauge compatibility.
To set up an account, link your Facebook account or phone number, upload your photos, and start answering some questions. In addition to the questions that help you find out how compatible you are with other people, the OkCupid profile gives you around 20short-answer prompts to choose from that you can fill out to give other singles a peek into your personality. It’s recommended to fill out as many out as possible.
As you'd expect from any online dating option with that kind of lofty goal, Elite Singles gives you more than just a Facebook photo to base your opinion on. The site collects information about users' professions and appearances, so if you sign up, you get a chance to be as careful and thoughtful with your love life as you are when you're on the job.

Why it's awesome: What initially began as a Facebook app developed in 2007 has grown into a company with 35 million users in more than 80 countries. Rather than asking its users for dating questions, Zoosk picks dates for its users based on a user's on-site activity. If you shoot a message to Jake Doe, for example, Zoosk says it'll use that action to determine which types of profiles to show you going forward."Zoosk is fun and flirty," Spira says. "It does cater to a younger crowd – more of a millennial crowd."


This app wants to find you more than just a one-night stand or a cool-for-the-summer situation. That said, you're going to have to work for it. To join, you have to fill out an extensive survey, and you can't see photos of your potential matches unless you pay to subscribe. If you're out to spend more time finding your mate, eharmony is a good (if more costly) option. That is, as long as you're not looking for a same-sex mate: That's not an option here.
eHarmony is where relationship-oriented daters love to go, as the site is responsible for 4% of U.S. marriages. Co-founded by clinical psychologist Dr. Neil Clark Warren, eHarmony is probably most known for their exclusive 29 Dimensions® of Compatibility test — which is composed of four categories: Character and Constitution; Personality; Emotional Makeup and Skills; and Family and Values. For no cost, you can fill out your information, take the questionnaire, and receive like-minded matches.
One of the most nerve wracking parts of online dating (aside from literally the entire experience) is selecting which photos you'll use on your profile. They say a picture is worth a thousand words, so it's a pretty important part of making a good first impression. Do you go with something that shows your adventurous side? Should you include a snapshot of your dog? Which photo will show the world you're a fun, interesting person?
Online dating has come a long way in a relatively short period of time. In the past, the online dating options available to singles (or people in open relationships) were fewer and further between. Worse, at the time, free online dating options were often either highly sketchy, putting your identity and privacy at risk, or simply did not have the membership numbers to give you a worthwhile experience.

The app is free and there is no desktop version. You can purchase credits separately in the app or pay monthly for the premium version, which lacks any ads and lets you see who has liked you, among other features. It has 4.2 out of 5 stars in the Apple app store, and some user reviews note the app can be very confusing in busy urban areas, like New York City. We're guessing it's also not very effective in less populated rural areas, as it relies on a lot of people having the app on their phone. You can also play the app's built-in game CrushTime, which lets you guess who has liked you from four profiles you've recently crossed paths with.
On the other hand though, many of you pointed out that a lot of people use Tinder for hookups, and because the service is so simple compared to other, more robust matchmaking sites. One the bright side though, no one can message you (and you can't message anyone) unless you both liked each other's photos, so there's that. Some of you pointed out that the fact that Tinder cuts the BS and the bloat from online dating is what makes it so powerful, and shared your success stories with it. Go in with an open mind and be ready for weird people, and you'll be fine. Read more in the nomination thread here.
Today, app-first options — and mobile-friendly sites with their own custom apps — from AdultFriendFinder to Zoosk have changed the game thanks to massive databases of loyal, active date-seekers providing plenty of fish in the sea to choose from. That means if you're looking for like-minded people, you won't have to swim very hard or very far. Now, you just need to find the right dating site or app to sign up for.
Age-based niches: These sites are for people of a specific age. Baby boomers are overwhelmingly turning to the web to find a mate. Sites like Match.com and POF.com offer members a chance to search specifically for the age group that interests you, but SeniorPeopleMeet.com and OurTime.com are the two largest sites designed specifically for the baby boomer market.
If you’re new to online dating, you aren’t alone. Around 49 million singles have tried online dating at some point in their lives. With an estimated 7,500 online dating sites in existence, it can be hard to determine which site is the best for helping you find love. Think about what you’re looking for in a relationship, whether you just want to meet some fun people or you’re looking to settle down, to narrow down your choices and pick a dating site that can help you with your goals. Spend some time on your dating profile to make sure you’re getting accurate matches. If you want a more personal approach to finding matches than online dating provides, consider enlisting the help of a professional matchmaker.
Chemistry is a popular dating site that has over 1.6 million visitors each month. An interesting thing regarding this site is the Personality Test. It will allow you to understand better who you are and what you look for in a relationship. Another great thing is that you do not need to worry about the awkward first talk with a complete stranger. Once you are interested in meeting somebody you will receive fun and unique activities to flirt and discover more about each other.
Those of you who nominated POF shared your success stories, which were also great to hear, and praised it for walking that line between being detailed and smart but also super-easy to use and find people to meet with. Many of you noted that the service is free, and others bemoaned the fact that POF users aren't necessarily active and getting responses may be difficult. Read more in this nomination thread or this thread.

That being said, research is showing a lot of people use online dating as a form of entertainment and never actually intend to go on a date. The same Pew Research study found one-third of people who have used online dating services have never actually gone on a date. In short, don't be too disappointed if you find yourself striking out. It might be that there aren't a lot of people in your area looking for a meaningful connection.
AdultFriendFinder is ideal for all single people who are looking for a casual hookup. If you are not interested in a serious relationship and you just want to have fun, then this is the perfect site for you. This is probably one of the most amusing ways to find another person that leaves near you and is also interested in some casual online dating.
To avoid the awkwardness of a one-on-one with a stranger, Match.com hosts group hangouts so you can get to know a lot of singles without any pressure. The Bucket List Event Series even pairs you up based on things you’d like to do before you die so you can make new and exciting memories to further foster a relationship. The website and app are both easy to use and because your matches appear with a compatibility number, you’re more likely to have something in common. Adding something unique to your profile like your favorite MLB team is also a fun add-on a lot of other dating websites lack.
Bumble is a happy bubble of dating zen. Built to be safe and respectful of everyone, the app feels far more up to date than its competition, with modern language. For example, it asks you how you identify instead of just making you check a "male" or "female" box. It also puts all the power in the woman's hands—a man can't contact a woman unless she has shown interest in him first. Not looking for love? Bumble also offers a way to find new friends, and even a mini-LinkedIn-like section for professional connections.
All these digital tools are pretty nifty and have all sorts of bells and whistles, but there are some people out there that still swear by a notebook and pen. Just like using spreadsheets or personal databases, pen and paper gives you ultimate freedom and control when it comes to your set up. It also doesn’t lock you into anyone else’s idea of just how you should track your habits.

The experts say: For those nervous about dating, this site puts the control in your fingertips allowing you access to thousands of profiles and the ability to chat to potential dates at the rate which works for you. It is well known and therefore attracts a wide demographic, allowing you to widen your dating pool or limit it with their advanced matching facility.
Dating is hard work, so we did some of the legwork for you by taking a deep dive into seven of the most popular apps. Check out our brief thoughts on each below, and then click through to read our in-depth reviews. Everyone's needs and wants are different, so not every app will be a great fit for you, but if we can help play a part in uniting you with your forever person or your Friday-night fling, we're here to help.
If the thought of signing up for an online dating service without any help is scary, you can hire a ghostwriter to help you out. You might have even encountered some of these ghostwriters yourself and not have known it. Essentially, writers are paid to build your profile in a way that’s pleasing and more likely to get you dates. Thrillist even profiled an online dating ghostwriter who took details submitted by would-be daters and turned them into dating bios and even conversation starters. If this sounds like something you would benefit from, there are numerous services you can sign up for.
This app wants to find you more than just a one-night stand or a cool-for-the-summer situation. That said, you're going to have to work for it. To join, you have to fill out an extensive survey, and you can't see photos of your potential matches unless you pay to subscribe. If you're out to spend more time finding your mate, eharmony is a good (if more costly) option. That is, as long as you're not looking for a same-sex mate: That's not an option here.
If you’re tired of the back and forth of trying to schedule a date that works with your busy schedule, check out Now, an app built specifically to make that easier. Available in the Apple App Store and Google Play, it matches you with people based on your schedules. This probably isn't the best app for finding a meaningful connection, as it's based solely on you having free time simultaneously with another user, but it's a good way to schedule a lot of dates and have a lot of fun. 
If you have some time to kill, we here at Top Ten Reviews have dozens and dozens of stories about going on bad dates. We’ve been ditched, dumped, ghosted and duped so we’re pretty familiar with the pain of dating. Online dating can alleviate a little of that pain because it gives everyone the chance to be upfront about their intentions and preferences.
How does it work? Let’s face it, meeting up with a complete stranger for a first date can be awkward and hideously cringeworthy. But it’s less so when the date itself is a total riot. This is where Doingsomething.co.uk comes in. The site is all about the actual dating experience and let’s you pick a match based on the date idea they’ve suggested. And the more fun and unique the date the better. So, rather than nervously meeting someone for a luke warm coffee in a crowded chain, you could be trying out your culinary skills at a sushi-making masterclass or bonding over super-strong cocktails at a hipster speakeasy. It’s basically about finding someone who wants to do the same things as you at the end of the day, isn’t it?
The place you are living in will determine the best site for you to use. Tinder and many other sites like that provide you the best online dating options. If you are under 40, then perhaps most of online sites will offer you a great number of possible and eligible singles. However, if you are over 50, then you have to choose a site that has numerous single people who are over 50 as well.

Every year, hundreds of thousands of people find love on Match.com. Match.com pioneered the Internet dating industry, launching in 1995 and today serves millions of singles in 24 countries. Match.com continues to redefine the way single men and single women meet, flirt, date and fall in love, proving time and again that you can make love happen through online dating and that lasting relationships are possible. Match.com singles are serious about finding love. And Match puts you in control of your love life; meeting that special someone and forming a lasting relationship is as easy as clicking on any one of the photos and singles ads available online. Whether you're interested in Christian Dating, Jewish Dating, Asian Dating, Black Dating, Senior Dating, Gay Dating, Lesbian Dating, Match.com can help you find the date or relationship that fits you best. Search free through all of our online personals. Literally, hundreds of thousands of single men and single women right in your area have posted personal ads on Match.com.


This app wants to find you more than just a one-night stand or a cool-for-the-summer situation. That said, you're going to have to work for it. To join, you have to fill out an extensive survey, and you can't see photos of your potential matches unless you pay to subscribe. If you're out to spend more time finding your mate, eharmony is a good (if more costly) option. That is, as long as you're not looking for a same-sex mate: That's not an option here.
If hookups are what you're looking for without dealing with a sea of  bots and fake profiles, FriendFinder-X is your best bet in the world of casual online dating. The dating site claims to be the world's destination for casual dating, and is chock-full of features that give you plenty of options,  from the way you discover others, to the way you design your profile. The site has a rating system incorporated into it that ranks members by hotness, providing some insight into what the true purpose of the site is.
Traditional Internet dating can be challenging for those singles looking for love that lasts - but eharmony is not a traditional dating site. Of all the single men or women you may meet online, very few will be compatible with you specifically, and it can be difficult to determine the level of compatibility of a potential partner through methods of conventional dating services – browsing classified ads, online personals, or viewing profile photos. Our Compatibility Matching System does the work for you by narrowing the field from thousands of single prospects to match you with a select group of compatible matches with whom you can build a quality relationship.
Feel lonely and still can't find a person for life and love? It's time to try Flirt – the perfect site for singles who know what they want! 1000s of interesting people are ready to share your interests and love experience! Enter flirty chat rooms, talk online with fun-loving flirts who are eager to find mates for dating adventures. Chat, meet new mates, choose a life partner or just flirt without serious intent.
As a result, when considering what's available these days in free online dating terms, the message is pretty clear: Finding people online to go on dates with doesn't cost you much money — or any money, for that matter — so you can save your hard-earned cash for the dates you actually go on. If online dating is something you're thinking about, you really have nothing to lose by trying out a free dating site. 
×